Responsibilities

Social Media Content Creation: Assist the team in planning and writing social media content for platforms such as Xiaohongshu and WeChat, producing images, text, and short videos that align with brand positioning and marketing strategies.

Account Management Support: Participate in the daily operation of accounts on platforms like Xiaohongshu and WeChat Video Accounts, including content publishing, user interaction management, and responding to comments and messages.

KOL/KOC Management: Assist the team in selecting, communicating with, and collaborating with KOLs, tracking cooperation outcomes, and organising and analysing data.

Data Analysis: Support the team in collecting and analysing operational data from social media accounts to evaluate the effectiveness of marketing activities and help optimise strategies.

Market Research: Assist in market research, keeping up with the latest trends in both Chinese and overseas social media platforms, and providing clients with up-to-date market insights and recommendations.

Advertising Support: Participate in the planning and execution of social media advertising campaigns, supporting the creation of ad materials, budget management, and tracking advertising effectiveness.

​

Requirements:

• Major in journalism, marketing, advertising, communication, or related fields is preferred.

• Strong interest in social media operations, familiar with Chinese social media platforms such as Xiaohongshu, WeChat, and Douyin.

• Good communication skills in both Chinese and English.

• Excellent learning ability, with the capacity to quickly adapt to and master new tools and platforms.

• Basic data analysis skills, familiar with basic data analysis tools (such as Excel).

• Available to start as soon as possible, with at least 3-4 working days/week

• Based in Shanghai (preferred) / Remote work available.

Responsibilities:
Market Development: Identify potential clients through various channels, especially brands and companies with KOL marketing needs.
Client Outreach: Contact potential clients, introduce the company’s services, analyse client needs, and provide customised KOL advertising and social media marketing solutions.
Client Relationship Management: Assist the team in maintaining existing client relationships, regularly follow up on client needs, ensure smooth cooperation, and seek new business opportunities.
Project Management Support: Assist in the execution of KOL/KOC projects, participate in developing advertising plans, selecting KOLs, signing contracts, and tracking collaborations to ensure projects proceed as planned.
Market Research: Conduct research on domestic and international market trends, understand KOL marketing dynamics, and write reports to provide decision support for clients.
Negotiation Support: Assist the business manager in preparing client proposals and contracts, participate in client discussions, and support business negotiations.

 

Requirements:

• Major in Marketing, Advertising, International Business, Media, or a related field preferred.

• Interest in social media marketing and KOL/KOC advertising, familiar with marketing models on platforms like Xiaohongshu and Douyin.

• Excellent communication and negotiation skills, able to effectively communicate with potential clients independently.

• Strong learning ability, capable of quickly mastering industry dynamics and service content, and providing targeted solutions for clients.

• Team player with the ability to work effectively in a multi-tasking environment, strong stress tolerance, execution ability, and problem-solving skills.

• Good communication skills in both Chinese and English.

• Prior experience in KOL-related work or sales internships is preferred.

• Available to start as soon as possible, with at least 3-4 working days/week.

• Based in Shanghai (preferred) / Remote work available.

Responsibilities:

• Write original content in line with brand positioning and marketing strategies, tailored to the style of platforms such as Xiaohongshu, WeChat, and Douyin, including text, image descriptions, and video scripts.

• Create content that connects with trending topics and current events.

• Produce, iterate, and update various external materials for the company.

• Track and analyse data from new media platforms, regularly generating operational reports to inform adjustments to operational strategies.

• Maintain close communication with clients to understand their needs, modify and optimise content, and ensure final deliveries meet client expectations.

• Complete other related tasks as assigned by leadership.

​

Requirements:

• Major in Advertising, Media, Marketing, Literature, or a related field preferred.

• Passionate about social media content creation, with strong creative writing skills and familiarity with the writing styles and user preferences of platforms like Xiaohongshu, WeChat, and Douyin.

• Excellent writing skills in both Chinese and English, capable of creating engaging bilingual content that meets market demands.

• Creative thinker, able to plan high-quality content that aligns with brand and market needs for the target audience.

• Prior experience in content creation or sensitivity to social media content is preferred.

• Available to start as soon as possible, with at least 3-4 working days/week.

• Based in Shanghai (preferred) / Remote work available.